Rod Brooks | Seeing the Edge | Challenger Brand

PEMCO's Playbook

An insurance company with an edge.

I had the opportunity to present the story of PEMCO's "talkable brand" during Seattle's Market Mix 2011 event presented by SDMA and PSAMA. A little background. A little brand positioning. A little social. Something for everyone.

A Challenger Brands Winning Game Plan

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Seeing the Edge with NW Marketing Guy - Rod Brooks

PEMCO's Playbook

An insurance company with an edge.

Challenger Brand